Following in Twitter (T.co) and Overstock's (O.co's) footsteps, Amazon has picked up the domains A.Co, Z.Co, K.Co and interestingly enough Cloud.co in a?deal made with Colombia-based domain registry .Co. While .Co originally gave Twitter the T.Co domain name for free in order to spread awareness about the brand, Amazon has actually purchased these from .Co for an undisclosed price. In comparison, Overstock's O.Co rebranding was the first negotiated .Co purchase deal, for $350K ( Godaddy also owns the name X.Co, using it as a vanity link shortening service). 
Source: http://feedproxy.google.com/~r/Techcrunch/~3/5biSn-FTxK4/
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